Black friday - up to 70% off
THIS IS THE BIGGEST FYKE SALE OF THE YEAR.
Up to 70% off selected running, trail and cycling gear. Until Cyber Monday.
BLACK FRIDAY ENDS IN
BLACK FRIDAY HAS ENDED
THE DEALS WORTH RUNNING FOR
Selected Black Friday offers across running, trail and cycling.
SHOP THE BIGGEST DEALS
Different products. Different discounts. Find the deal that works for you.
SHOP BY SPORT
Find the right Black Friday deals for the way you move.
PERFORMANCE, NOW FOR LESS.
Technical apparel for the kilometres ahead, now at Black Friday prices.

FEATURED BLACK FRIDAY PRODUCT
THE WEATHER TURNED. YOU DON’T HAVE TO.
Boost WaterRepellent Running Jacket
Built for wet runs with 10K waterproof protection, 10K breathability and a lightweight 216 g construction.
SMALL ESSENTIALS. BIG DISCOUNTS.
Complete your run with Black Friday prices on everyday essentials.
-70%
Boost Ultralow Socks
-60%
Soft Flask
-40%
Boost F-Arm Sleeves
-50%
Boost Headband
-40%
Boost F-Calves
-40%
Boost Wristband
-30%
Running Cap
-40%
Boost Visor
-40%
Boost Long Socks
-30%
Boost Light Headband
-50%
Boost Subli Headband
-40%
Boost Mid Sport Socks
RUNNERS ALREADY KNOW.
Real feedback from people who train, race and move with FYKE.
Comfortable and durable
It’s the first time I’ve bought these socks, but I’ve already worn them quite a lot. They’re very comfortable and breathable. They’re ideal for sports, but also for everyday wear.
Very good socks
Comfortable and good protection in specific areas. It has balanced compression.
Light and confortable
This short is light and confortable. It is easy to pack and do not crumple.
Excellent performance
With a wider opening for water, it makes refilling easier and allows you to add something to your drink if needed. A durable product that can also be used with hydration vests designed for 500 ml flasks.
Boost F-Arm Sleeves are game changer
These are the first compression arm sleeves that I have, and I think I'm not going to try a new pair ever.
Was afraid to use them for the first time in one marathon, but I'm glad I did, they were a complete game changer.
I tend to get hands and forearms swelling on runs longer than 15k, for this 42k (and pulling a car with my kids) they protect my arms from any swealling ans the heat of the sun, letting them breath almost like I wasn't wearing them at all.
6 stars product
The belt is amazing!
The belt is amazing! It fits perfectly and has multiple compartments with plenty of space.
The purchase process was smooth, and delivery was impressively fast!
ALMOST GONE.
Some Black Friday favourites are running low.
Once they’re gone, they’re gone.
Boost One T-shirt
Boost Tubular
Merino Running Gloves
Waterproof Running Jacket
FYKE / BLACK FRIDAY
Make your next move.
Technical gear for the weather, the distance and whatever lies beyond. Find your next essential.
- Explore
- Choose your kit
- Get outside
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Find your next essential
Explore technical apparel built for changing conditions.




